Going from a 9-5 job that you can’t stand to a freelance SEO might be scary to you, and you might be afraid of starting it.
But, we’ll go over the common reasons why you’re afraid to begin your dream of going into freelance SEO, and what is holding you back from starting this.
Freelance is becoming the new way to work, with more and more people looking to get into it. But, what is holding you back? Let’s discuss the reasons.
4 Issues You Face While Starting a Freelance SEO
1. “I feel I don’t have enough Knowledge”
This is often a big reason why. But, did you know that it really doesn’t actually involve knowing a ton of different aspects?
Parts such as black-hat campaigns, algorithms and updates, the difference between good comments and mere spam, bought links that can harm your site, how you can achieve reach through inbound links that come in rather than just going manual, and even just knowing some of the basics are really all that you need to know.
The truth about SEO marketing is, people are hiring you because they need the site to be optimized about SEO, and often, it doesn’t take much to learn this.
SEO is something that isn’t too hard to learn, and once you understand it, you can from there work to put together small campaigns that can help others. You don’t need to start a huge project from the get-go.
2. “I don’t know what I Should Specialize In?”
The world of SEO is large, and you may struggle with figuring out which area to work in. Would you do well with affiliate marketing? Are you good with technical SEO? Sometimes you might be dissuaded because there are so many different areas.
Here’s the truth of it, there are so many different areas you can specialize in. from optimization to creating profiles and management, to link building, to even auditing an entire website and stopping black hat SEO in its tracks, it’s not hard to figure out one area, learn it, and then go from there.
You don’t need to know the full gamut of SEO in order to be a consultant, just choose SEO services that you want to offer, or that you know well, master them, and then there you go. don’t just limit yourself in any way, and if you know different languages, you can even tap into that.
Heck, even just fixing websites so that they’ll show up on Google is something you can do.
When choosing a field of SEO to specialize in, you need to pick something that you feel you’ll do well with. Look at your own personal strengths, and decide from there which area you want to work in.
This can be scary, but also remember that you don’t need to only stay in one specific area of SEO, you can learn multiple fields, which allows you to get a feel for what it is that you need in order to master the art of this.
3 “How do I figure out What I’m Good At?”
This is a common worry since there is so much. If you’re unsure of where to go, or what you’re good at, the first thing you do, is read. Educate yourself, and from there, replicate what you’ve read and see the results.
Finally, you can start to put it all together, and after a few successes, star to send out direct emails to anyone that you feel is fitting to your services. You can also use different job sites such as Upwork to find some good SEO jobs.
You can network with other SEOs as well. There are many out there, and if you don’t know where to begin, or are struggling with the next step, contact them.
Not everyone is against you, and many times, networking can mutually benefit both of you, since you both can work out the kinks in each of your areas so you can do your job even better.
4. “I’m not sure I can Make a Career Out of This!”
Like with anything in this world, you need to realize that there will be ups and downs, and you may need to figure it out yourself.
You want to start with a part-time job, whether it be a couple hours after work or on the weekends, and from there, determine if you want to get into SEO, and from there, you can master this. you’ll need to build it up.
The biggest mistake you can make as an SEO is to quit your day job, and do this full-time. You should never quit your day job cold-turkey to pursue something new, whether it be SEO or otherwise. That is grounds for failure, and incredibly risky to attempt.
The best thing to do is start this part-time, and then work to a full-time level. That way, you can make sure you’re getting the most you can out of this, and you can learn the ropes before taking on more.
Conclusion
The reality of anything involving freelancing is it doesn’t happen overnight. There isn’t some magic snap of the fingers and you’re an SEO consultant. you’ve got to make it work, and if you have worries, throw those out the door, and from there, learn to master your passions, and always have a plan B in mind.
You shouldn’t ever just run straight into this and never look back, but be smart with your options. Don’t invest in anything you don’t feel is worthwhile, and make sure that you consider the option of growing whenever possible, and understanding how to master the skills necessary to be a freelance consultant.
More Read:
- The 4 Different Ways to Make Money via SEO
- SEO and Social Media: How Your Competitors are Increasing Their Reach
- 7 Major SEO Ranking Factors In 2019 And Why
- 5 Reasons to Use SEO and PPC Together
- 25 Best Freelance Websites to Find Online Jobs
Author Bio: Emily loves to write on issues related to Health. She has been in this industry for 5+ years and specializes in writing educative content on Health. She loves to read trending news to keep her updated!
