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This section is especially dedicated to marketers. Here we regularly publish latest marketing tips, advice, trends, and insights of small business. Browse this section to get tips on small business branding, social media marketing, email marketing and much more.

The Marketing Conundrum for Startups

The Marketing Conundrum For Startups & Small Businesses

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“To spend or not to spend that is the question in mind”. When it comes to allocating the marketing budget, we the entrepreneurs are no less than Hamlet. (For the sake...
how to create data driven marketing strategy

How to Create an Effective Data-Driven Marketing Strategy

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You’ve probably heard this countless times before: we live in an ever-changing world. Thanks to technological progress, the world of business has entered a state of permanent flux. Countless new startups...
Significant Content Marketing Tips

7 Significant Content Marketing Tips For 2021

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In the online marketing globe, web content has special relevance. Every day, hundreds of web sites generate new web content that brings in web traffic, dedicated fans, possible leads, and also...
5 Ways You Can Give Your Content A Human Touch

5 Ways You Can Give Your Content A Human Touch

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Make no mistake: most content producers (be they aspiring influencers or corporate hires) fail at generating work that people can find engaging. They offer fill-in-the-blanks articles with nothing to say, no...
Man holding a phone

Is Outsourcing Your PPC Really a Win-Win-Win Situation?

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Entrepreneurs and small business owners have a lot to gain from getting PPC management help, provided it’s done right. According to research, 45% of small businesses in the US are using PPC...
26 Sure-Fire Ways to Generate More Leads From Your Website

26 Sure-Fire Ways to Generate More Leads From Your Website

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After they build a business website, some entrepreneurs feel their tasks here are done and their pages will just keep on bringing in leads. But if you want to stay relevant and...
14 tips for Marketing Your Mobile App in 2020

14 Marketing Tips For Your Mobile App in 2020

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You can find smartphones in almost everyone's pockets these days. With the help of a smartphone, people can do numerous things. Things are just a click away because of the availability of...
digital marketing strategies action plan

11 Digital Marketing Strategies To Add in Your Action Plan

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Digital marketing strategies are the basis and the building blocks of any business that is being done on the digital platform. In fact, there are certainly so many strategies that you...
5 Top Strategies for Small Businesses to Market Products

5 Top Strategies for Small Businesses to Market Their Products

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In highly competitive industries, small businesses are at a disadvantage. The major players have more money and resources, which translates to more opportunities. However, small organizations can still make a big impact....
7 Marketing Skills Every Young Marketer Should Have on Their Resume

7 Marketing Skills Every Young Marketer Should Have on Their Resume

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The field of marketing is an exciting place to be a part of. When it comes to fostering and growing a business, being part of the marketing team can feel as...

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The ROI of Solar Investments for Small Business Owners

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Solar energy is becoming increasingly attractive as small businesses continue looking for ways to reduce costs and improve sustainability. Solar power offers financial savings...