A New Type of Sales: How to Market to Your Consumers by Being Useful
As you are probably well aware, consumer expectations have drastically changed over the last few years. These individuals are no longer satisfied with simply purchasing your product or service. Instead, they...
Realistic Small Business Marketing: 5 Strategies for Branding and Sales
There are countless marketing strategies one can explore as a small business owner. With that said, it's unrealistic to explore all possibilities due to budgets, time, and resources. In fact, spreading...
6 Killer Marketing and Distribution Strategies for Your App
There are more than 1 million applications available at the app store, yet only a few of these apps manage to grab the users’ attention with unique features. Building just an...
Top 5 Content Marketing Strategies for 2019
Because the world of technology changes so rapidly, so do the platforms that we can use to market our content. This requires that we change, grow and adapt with this dynamic...
10 Simple Tips for Advertising in Print Media
Despite marketing being primarily digital nowadays, good old print marketing is still a thriving industry and any business would be foolish to ignore and not include it in their marketing strategy.
Although...
How To Overcome Procrastination And Stop Wasting Your Marketing Time
John Carpenter is a marketing consultant at Scholar Advisor and he agrees that procrastination is a monster he has had to wrestle to the ground on numerous occasions. The terrible thing...
3 Ways Automation Is Changing the Rules of the Marketing Game
In the rapidly evolving landscape of digital marketing, an archetypal power transition is occurring. It is cropping up in all aspects of digital marketing, changing the rules of how businesses employ...
All about A/B Testing & Importance Factor for Marketing Strategies
Some of us know what A/B testing (split testing) is, And some don't know how to use these tool for their business.
The most important thing about A/B testing is that we...
How Customer Experience Management Can Improve Your Business
What is Customer Experience?
To some, the term “customer experience” has become little more than a buzzword. It’s something thrown around in meetings but seldom truly understood. In short, the customer experience...
How to Identify, Attract and Keep Your Ideal Customer
Getting more customers?
That’s the main concern for most businesses. Without customers, businesses wouldn’t thrive. This is why your business should always be focused on the customer.
There are three stages of connection...
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The ROI of Solar Investments for Small Business Owners
Solar energy is becoming increasingly attractive as small businesses continue looking for ways to reduce costs and improve sustainability. Solar power offers financial savings...
