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Marketing

This section is especially dedicated to marketers. Here we regularly publish latest marketing tips, advice, trends, and insights of small business. Browse this section to get tips on small business branding, social media marketing, email marketing and much more.

What is Content Marketing

What is Content Marketing? The Ultimate Content Marketing Guide for Beginners

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“What is content Marketing?” is one of the most famous questions these days. To answer that question, I’ve created a step by step guide in which I will cover each and every...
Digital Marketer Traits

Top 5 Traits Employers Look For in a Digital Marketer

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If you are reading this you are either a part of or aspiring to get into the digital marketing industry. You probably also know that now is the best time to...
11 Surprisingly Practical Email Marketing Tips to Triple ROI

11 Surprisingly Practical Email Marketing Tips to Triple ROI

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Are you getting the optimum ROI of your email marketing campaigns? Email has an average ROI of $38 for each $1 spent. If you are not getting $38 for each $1 you spend...
5 Common Marketing Mistakes Small Biz Owners Should Avoid

5 Marketing Strategies Small Business Owners Should Avoid In 2017

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Marketing — and especially digital marketing — is one of the most important ways your company can not only attract new customers, but also retain your existing client base. However, many...
5 Amazing Changes In Traditional Advertising Strategy

5 Amazing Changes In Traditional Advertising Strategy

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Advertising field is not the same as it used to be a decade ago. Simply advertising your product is not going to help you! You need to focus more on viewer’s...
How to Build a Network Marketing Organization

How to Build a Network Marketing Organization

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If you use the usual tools in the business of direct sales or network marketing, and you contacted your warm market, i.e., with family, co-workers, business contacts, friends (and anyone else you have around...
Successful Email Marketing Campaigns

5 Essential Tips For Successful Email Marketing Campaigns

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If email marketing isn’t a top priority for your business, it should be. Email offers one of the best ways to generate sales. It helps keep your audience up to date...
Email Marketing How to Improve email conversion rates

6 Email Marketing Techniques To Improve Email Conversion Rates

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For a technology that’s ancient by modern standards, email still has a lot going for it, especially where marketing is concerned. There are any number of newer, shinier ways to reach...
4 Steps To Effectively Positioning Your Brand

4 Steps To Effectively Positioning Your Brand

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Your business, large or small must be properly branded to ensure you are giving your audience what it needs to know and understand what it is you offer. A brand is...
How to Grow Your Business With Detailed Market Research

Get Prepared To Grow Your Business With Detailed Market Research

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Market research is a term which is very commonly used by businessman while designing their marketing mix. Generally market research is understood as an activity where the company compiles information regarding...

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The ROI of Solar Investments for Small Business Owners

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Solar energy is becoming increasingly attractive as small businesses continue looking for ways to reduce costs and improve sustainability. Solar power offers financial savings...