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Marketing

This section is especially dedicated to marketers. Here we regularly publish latest marketing tips, advice, trends, and insights of small business. Browse this section to get tips on small business branding, social media marketing, email marketing and much more.

4 Critical Tips to Improve a Video Marketing Campaign

4 Critical Tips to Improve a Video Marketing Campaign

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Everyone nowadays is fully aware of the potential gains that come with video marketing. However if you’re inexperienced and try it out for the first time, you’ll face a pretty steep...
50% Biz Website Conversions Failed in Lead Generation - Why?

50% Biz Website Conversions Failed in Lead Generation – Why?

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What’s the key to lead generation? Well, the first step is being able to pinpoint your lead sources to get to the core of how effective your efforts have been. That...
3 Powerful Small Business Marketing Tips for Biz Promotion

3 Powerful Small Business Marketing Tips for Biz Promotion

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Marketing for small business can be a difficult enough task, requiring a high amount of time and effort which doesn’t always lead to proportionate reward. As new trends emerge, and marketing...
Eco-Friendly Printing A New Marketing Strategy for Business

Eco-Friendly Printing: A New Marketing Strategy for Business

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Make no mistake, our world is polluted enough – the pollution has been growing for a while now and has reached an all-time high. This is the event that triggered the...
How To Make Website Content Generate Leads

How To Make Website Content Generate Leads

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The “Internet Marketing Lead Generation Ecosystem” infographic is a visual representation of the entire landscape of online marketing, which helps companies see the possibilities and better understand how the pieces of...
Maximizing ROI Lead Quality VS Lead Quantity

Maximizing ROI: Lead Quality VS Lead Quantity

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When it comes to improving bottom line results, achieving the highest Return On Investment (ROI) is key to making any major business decision. One of the most important functions whereby a...
8 Low Cost Ways of Promoting Your Business

8 Low Cost Ways of Promoting Your Business

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Every company tends to put major efforts in promoting their business. Market competition is fierce, so building brand awareness and getting your name to stand out of the crowd is important,...

5 Reasons You Need Customer Feedback

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It's a simple fact of life: Most of us are pretty opinionated. That said, we have a tendency to keep our thoughts and opinions to ourselves much of the time unless...
Best Marketing Apps to Drive Sales

5 Top Marketing Apps to Help Put You on the Map

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As the well-known Czech-born novelist, playwright and poet Milan Kundera once said: “Business has only two functions - marketing and innovation.” Innovations and advancements in the field of technology have also...
15 Steps to Write Startup Marketing Plan

15 Steps to Writing a Startup Marketing Plan

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To grow your new small business, you need to write a startup marketing plan. Creating a marketing plan can help you in many ways including customer identification and business growth in...

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The ROI of Solar Investments for Small Business Owners

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Solar energy is becoming increasingly attractive as small businesses continue looking for ways to reduce costs and improve sustainability. Solar power offers financial savings...